During a WordPress course about branding and growth, I set up a Facebook Page for my KleesButterfly Travel Blog.
But I have to admit, since then it has fallen into oblivion. I just wanted to fine-tune my blog first, before reaching out to further spheres. And the prospects of having to care for another site scared me off a little.
On the other hand, I think there is a necessity to provide a way to follow your blog for those who are not on WordPress. Sure, there are those RSS and Follow-my-blog-via-email options, but I never use them myself when I want to follow a blog.
I don’t want my email account to be spammed with all those new-post notifications, and to follow an RSS feed requires the active part of looking it up regularly, and I’m always forgetting about that anyway.
So I’m thinking now about breathing new life to my Facebook page to promote my blog outside the WordPress universe. But I’m not so sure about how much time I should spend on that, and what content I may post there.
What’s your take on that? Do you have a Facebook page for your blog that you update regularly?
Do you just use it to publish your WordPress posts there by applying the Publicize option, or do you post some original content different from your articles here?
And has your Facebook page increased the traffic on your blog?
Tell me about your experiences, I’d be pleased to hear about it.